AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Food & Diet Tracking Apps in the US
Discover the trends of the leading Food and Diet Tracking apps in the US for the first quarter of 2021. Sensor Tower provides a detailed look into the downloads, revenue, and user engagement for these popular health-focused applications.
In the first quarter of 2021, the US market witnessed significant activity in the Food and Diet Tracking app category. Sensor Tower data reveals how the top applications in this space have performed in terms of downloads, revenue, and weekly active users.
MyFitnessPal: Calorie Counter saw a notable increase in revenue, starting the quarter with approximately $918K and peaking at $1.44M in early February. Downloads remained relatively stable with a slight peak of over 169K in early March, while weekly active users hit a high of nearly 4.7M the same month.
Fastic: Fasting & Food Tracker also experienced a revenue growth, with its highest weekly revenue reaching over $212K in early January. The app's downloads saw a sharp rise at the beginning of the quarter with around 146K but gradually decreased to 67K by the end of March. The weekly active users showed a steady increase, starting at approximately 244K and growing to over 333K in early March.
Noom: Healthy Weight Loss Plan demonstrated a dramatic increase in revenue, from about $32K at the end of December to over $242K in early March. The app's downloads saw a decline from 146K to around 60K over the quarter, while the weekly active users fluctuated, ending with an increase to over 1.1M.
Lose It! – Calorie Counter showed consistent revenue with a peak of about $571K in early January. Downloads for the app were steady, with a modest dip to 52K by the end of March. Weekly active users remained stable, with a slight decrease from 1.27M to 1.22M over the quarter.
WeightWatchers: Weight Health saw its revenue start strong at $705K and experienced fluctuations, with a notable dip to $590K by the end of March. Downloads began at nearly 80K and declined gradually to about 24K. Active users saw growth in early March, reaching over 522K, but decreased to approximately 492K by the quarter's end.
For more detailed insights and analysis, Sensor Tower's platform offers an in-depth look at the app market performance.
